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<title>Zestimedia - Blog</title>
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<description>Zestimedia - Blog</description>
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<title>Panda-The end of SEO as we know it</title>
<link>http://zestimedia.com/blog/topic/Panda-The-end-of-SEO-as-we-know-it.htm</link>
<guid>http://zestimedia.com/blog/topic/Panda-The-end-of-SEO-as-we-know-it.htm</guid>
<pubDate>Tue, 17 Jul 2012 00:00:00 GMT</pubDate>
<description><![CDATA[ Google has recently changed how it figures out site rankings in their Search Results and this is going to dramatically alter how we need to look at website design and strategies.

This is a great video that explains what Panada means to SEO ]]></description>
</item>
<item>
<title>What is a Blog and Why Do I Want One</title>
<link>http://zestimedia.com/blog/topic/What-is-a-Blog-and-Why-Do-I-Want-One.htm</link>
<guid>http://zestimedia.com/blog/topic/What-is-a-Blog-and-Why-Do-I-Want-One.htm</guid>
<pubDate>Mon, 9 Jul 2012 00:00:00 GMT</pubDate>
<description><![CDATA[ According to Wikipedia, the word "Blog" comes from two words joined together: web and log.

In the late 1990's, the internet introduced web publishing tools and made it easier for individuals to post virtual diaries or updates.  As time went on, companies found this a great way of interacting with their customers and blogging became popular with all kinds of businesses.  "Microblogging" eventually became part of the blogging world, in the form of Tweets or Twitter posts. ]]></description>
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<item>
<title>Monkeys and Social Media Marketing</title>
<link>http://zestimedia.com/blog/topic/Monkeys-and-Social-Media-Marketing.htm</link>
<guid>http://zestimedia.com/blog/topic/Monkeys-and-Social-Media-Marketing.htm</guid>
<pubDate>Tue, 1 May 2012 00:00:00 GMT</pubDate>
<description><![CDATA[ Ever wondered why we spend so much time connecting with others on Facebook and Twitter - even total strangers?  We are obviously social animals but did you know that monkeys provide the key to connecting?

Professor Robin Dunbar, a Cognitive and Evolutionary Researcher at Oxford University pointed to monkeys and showed it was not their brain size that determined whether they were social but the size of the neocortices in their brains.  He found that species with larger neocortices could balance a few very intimate friendships against many less close acquaintances. ]]></description>
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<item>
<title>Why Is Your Conversion Rate So Low?</title>
<link>http://zestimedia.com/blog/topic/Why-Is-Your-Conversion-Rate-So-Low?.htm</link>
<guid>http://zestimedia.com/blog/topic/Why-Is-Your-Conversion-Rate-So-Low?.htm</guid>
<pubDate>Tue, 24 Apr 2012 00:00:00 GMT</pubDate>
<description><![CDATA[ Why does incoming traffic almost convert?

You have a sweet landing page set up and you're getting great click-throughs to the precious "Sign Up" page.

After the effort of clicking not only once but twice to get to the Sign Up area, why would the potential lead end up hitting "Back" 3 times and disappear into internet abyss instead of filling in the contact form? ]]></description>
</item>
<item>
<title>How to create meta tags for seo AND social media</title>
<link>http://zestimedia.com/blog/topic/How-to-create-meta-tags-for-seo-AND-social-media.htm</link>
<guid>http://zestimedia.com/blog/topic/How-to-create-meta-tags-for-seo-AND-social-media.htm</guid>
<pubDate>Mon, 2 Apr 2012 00:00:00 GMT</pubDate>
<description><![CDATA[ This is an easy tutorial to add proper HTML meta tags to your website pages and particularly your blog. This is important to not only help search engines index your site pages properly, it also affects the way your links are shared across the various social media sites like Facebook and LinkedIn. ]]></description>
</item>
<item>
<title>6 Ways To Destroy Landing Page Conversions</title>
<link>http://zestimedia.com/blog/topic/6-Ways-To-Destroy-Landing-Page-Conversions.htm</link>
<guid>http://zestimedia.com/blog/topic/6-Ways-To-Destroy-Landing-Page-Conversions.htm</guid>
<pubDate>Mon, 26 Mar 2012 00:00:00 GMT</pubDate>
<description><![CDATA[ So now you have cast out your advertising "net" and you're driving traffic to your website - perfect! But there's a problem - when you look at you stats, you see that most people are "bouncing" or clicking back without following through as you intended them to. ]]></description>
</item>
<item>
<title>7 Rock Solid Tips For Writing Killer Headlines</title>
<link>http://zestimedia.com/blog/topic/7-Rock-Solid-Tips-For-Writing-Killer-Headlines.htm</link>
<guid>http://zestimedia.com/blog/topic/7-Rock-Solid-Tips-For-Writing-Killer-Headlines.htm</guid>
<pubDate>Wed, 7 Mar 2012 00:00:00 GMT</pubDate>
<description><![CDATA[ Ever wonder how professional blogs and advertisements all have that enticing "feel" to them? They seem to draw people in with the promise of revealing new information - we feel a compulsion to click 'Read More'. 
It all begins with the the focus of our article - The Headline. ]]></description>
</item>
<item>
<title>8 Really Easy Techniques to Get More People to Read Your Blog</title>
<link>http://zestimedia.com/blog/topic/8-Really-Easy-Techniques-to-Get-More-People-to-Read-Your-Blog.htm</link>
<guid>http://zestimedia.com/blog/topic/8-Really-Easy-Techniques-to-Get-More-People-to-Read-Your-Blog.htm</guid>
<pubDate>Sun, 4 Mar 2012 00:00:00 GMT</pubDate>
<description><![CDATA[ You know how it goes, an entire evening hunched over the keyboard creating your next literary masterpiece. You proofed it 100 times, optimized it for seo and carefully crafted a fantastic headline. You finally hit "publish," and what happens? ]]></description>
</item>
<item>
<title>Pinterest - how do I use it?</title>
<link>http://zestimedia.com/blog/topic/Pinterest---how-do-I-use-it?.htm</link>
<guid>http://zestimedia.com/blog/topic/Pinterest---how-do-I-use-it?.htm</guid>
<pubDate>Wed, 29 Feb 2012 00:00:00 GMT</pubDate>
<description><![CDATA[ Pinterest affords you an incredible opportunity to Brand yourself and grow a niche market. ]]></description>
</item>
<item>
<title>Hustle and the Pursuit of Passion</title>
<link>http://zestimedia.com/blog/topic/Hustle-and-the-Pursuit-of-Passion.htm</link>
<guid>http://zestimedia.com/blog/topic/Hustle-and-the-Pursuit-of-Passion.htm</guid>
<pubDate>Mon, 20 Feb 2012 00:00:00 GMT</pubDate>
<description><![CDATA[ Instead of going into the realm of work related content full of boisterous technical mumbo jumbo, the latest "buzz words" and educating you on the ever so hip happenings of the web industry as a whole; I'm going to ask you to watch a video. ]]></description>
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